Design and quality performance go hand-in-hand with every HJC helmet.
Take the CL-X7, one of HJC’s latest models of supreme technology and sophisticated design. Made to evoke the exotic cars of the past, this helmet has some serious styling. HJC asked us to help them introduce this helmet in an ad that would match its concept and purpose.
Our custom photography shows off multiple angles of the CL-X7 so riders can see the aggressive lining, the perfectly contoured shape, and every feature incorporated for maximum safety and comfort. The background design of our ad has an aggressive look with camouflage shadows of dark green. The copy expresses the technological superiority that HJC is known for – as well as the premium quality that comes at a standard price.
"Echo-Factory taught themselves the technical side of our industry, so now we rely on that understanding."
Lou PrestonDirector of Marketing, Precision-Paragon [P2]
"They have helped us develop a compelling brand identity that speaks to the needs of our customers, and helped us to build messaging that adds value to the greater conversations going on within our industry."
David KruegerExecutive Vice President, 8760
"We get really fantastic service and results from Echo-Factory at a level that's difficult for a small organization like ours to find. Their work raises our brand up beyond the scope of what other small organizations can do."
Merrin McGregorManager of Communications & Electronic Media, California Society of Anesthesiologists
"They understand what I'm trying to accomplish, and they get it right the first time around."