Alumni Support Campaign
We work hard to impress our clients, so it’s not surprise that sometimes, even if they change jobs, those clients like to bring us with them.
That’s how we found ourselves working for UCLA Health on an annual giving campaign for the department of anesthesiology. When an anesthesiologist we’d worked with in private practice moved back into academic medicine at UCLA, they brought their ad agency with them.
The project started out as a simple invitation, but we saw the opportunity to expand it to a full-fledged campaign that reached UCLA Health alumni with a compelling message about the impact their support could have. The response was strong enough that we were asked back the following year to reprise our role as effective fundraisers for UCLA Health and the David Geffen School of Medicine.