You Rock Guitar Logo
Background: You Rock Guitar is a MIDI controller used to play games such as Rock Band and Guitar Hero.
Challenge: Because You Rock Guitar doesn’t come as part of a video game, the company needed to convince players You Rock was the product to buy for the best rhythm gaming experience.
Solution: We designed You Rock Guitar’s logo to communicate two things: rock and roll. The logo appeals to both Rock Band and Guitar Hero players, showing them that the product is meant to simulate real guitar playing better than any other MIDI controller on the market.