Background: Troy Lee Designs (TLD), is one of the leading manufacturers of action sports helmets and gear, designing bold, brightly colored products for the world’s fastest racers. Every year, the company creates a catalog to launch the new helmets and gear.
Challenge: Just like its products, the company’s catalog is visually-driven. The company needs photos that are as beautiful as the products themselves.
Solution: We brought Shaun Palmer into our in-house photography studio and took shots of him in his new pro-model helmet. Along with all the other products, we provided 360º views of the company’s brand new D3 helmet.